Profile Name: Copywriter- Rajasthani Dialect
The Challenge
The right candidate for this profile would be of Rajasthan origin with a deep understanding of Rajasthani dialect, culture, and literature. He/she will have the skillset to write catchy and engaging copies for push notifications, social media captions, VOs, promo/subscription ads, and video captions. The candidate must be a maestro of telling a story using as few words as possible. The written text must be persuasive enough for the audience to binge-watch the entire content piece on the STAGE APP.
STAGE is producing hyperlocal premium quality content for Bharat in dialects; Individuals should have deep understanding of dialect and cultural elements, ability to write contextual content into dialect to engage the users. One person for everything in dialect writing. Copywriters understand their audience and engage them through persuasive and accurate writing.
Roles and Responsibilities
Write short-form compelling and catchy copy for push notifications, sms, social media captions, WhatsApp, app etc to generate desirability to watch the content.
Ability to write engaging contextual video scripts for STAGE social media platform
Responsible for writing compelling marketing and promotional materials
Writing copy that complements the creative concepts for app, campaigns, offline and social media
Speaking with internal and external teams to learn about their content needs
Ensuring all copy is proofread and free of errors
Learning about the target audience for copy
Communication to customers and ensuring consistency in the brand voice
Expectations
You have prior experience as a Copywriter as well as a strong portfolio of copy samples
Knowledge of Rajasthani culture, dialects and sub-dialects
Deep research and understanding of the Dialect market
Ability to work under tight deadlines
Strong communication, research, and typing skills
Knowledge of social platforms and user behavior
You are organized and deliver work within timelines
Can work independently as well as within a team
Growth and Ownership Mindset
Ability to extract, analyze and communicate data
