Responsibilities:

- Enhance brand visibility through digital campaigns and traditional marketing communications activities.

- Work with internal teams to create content – product information segments, brochures, blogs, case studies, storyboards, presentations, etc.

- Plan and execute Website /Online branding initiatives, SEO/SEM, emails, blogging, and digital advertising campaigns, plus pitching to third-party platforms

- Implement innovative social media campaigns across social media platforms like Facebook, Twitter, YouTube, LinkedIn, WhatsApp, blogging-based platforms, etc.

- Optimize search campaigns regularly for maximizing the output -keyword optimization, ad copy optimization, campaign optimization, landing page optimization.

Job Skills:

- Bachelor’s Degree (business/marketing/Communications)

- 2+ years of proven communications and digital marketing experience.

- Direct experience in digital marketing disciplines, such as Adwords (Search & Google Display Network), SEO, Paid Social Media (Facebook & LinkedIn), etc. will be an asset.

- Exposure to web analytics tools such as Google Analytics or other analytics tools

- A genuine passion for learning and adapting.

- A positive can-do attitude.