Description

We are seeking a talented SEO Specialist to join our Indore team. As a SEO Specialist, you will play a crucial role in optimizing and improving the online presence of our organization or clients. Your primary focus will be on implementing strategies to increase organic search rankings, drive traffic to websites, and enhance overall visibility in search engine results.

About Recooty

Recooty is a dynamic US-based startup, headquartered in Indore, Central India. We're revolutionizing recruiting and already trusted by 12,000+ users with our cutting-edge SaaS ATS platform. We've powered industry leaders like Avast, Uber, and the American Hospital in building stellar teams through our vast network of 250+ job boards.

We’re on a mission to help growing companies find and hire great people.

As an SEO Specialist, you will play a crucial role in optimizing and improving the online presence of our organization or clients. Your primary focus will be on implementing strategies to increase organic search rankings, drive traffic to websites, and enhance overall visibility in search engine results. You will work closely with cross-functional teams to develop and execute effective SEO campaigns and stay abreast of industry trends to ensure the continued success of our digital marketing efforts.

Job Responsibilities

• Conduct thorough keyword research to identify relevant and high-performing keywords. Analyse search volume, competition, and user intent to inform content strategy.
• Optimize website content and structure for search engines. Implement best practices for meta tags, headers, URLs, and other on-page elements.
• Identify and address technical issues affecting website performance in search engines. Collaborate with web developers to implement SEO-friendly changes.
•  Develop and execute content strategies that align with SEO goals. Create and optimize content for both users and search engines.
• Plan and execute effective link-building strategies to improve website authority. Monitor and manage backlink profiles, disavowing harmful links when necessary.
• Utilize tools such as Google Analytics, Google Search Console, and other SEO software to track and analyze website Generate regular reports on key SEO metrics and provide insights for improvement.
•  Keep up-to-date with changes in search engine algorithms and SEO best practices. Provide recommendations for adapting strategies to meet evolving industry standards.
• Conduct competitive analysis to identify strengths and weaknesses in competitor SEO strategies. Use insights to refine and enhance our SEO approach.
• Work closely with content creators, web developers, and marketing teams to ensure SEO strategies are integrated into broader marketing initiatives. Communicate effectively to educate and align teams on SEO goals and best practices.

What We're Looking for

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2 years of experience as an SEO Specialist or in a similar role.
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
• Familiarity with tools such as Google Analytics, Google Search Console, Moz, SEMrush, or similar SEO tools..