Are you ready to be a part of a first-class team changing the FinTech industry? PayCertify is looking for a talented and self-driven Marketing Specialist/Content Writer to join our Marketing team. Reporting to the Director of Marketing, you will play a crucial role in supporting Marketing programs, creating content, building brand awareness, and driving organic search traffic. In this role, you will create and post blog content, as well as create content, proof, edit, and provide QA for emails, print collateral, website copy, and other marketing communications. In addition, you will assist with SEO tasks, competitive research, and promotion/outreach.
The Responsibilities:
Create blog content to employ SEO strategy and build brand awareness
Conduct research to uncover relevant FinTech content topics and opportunities
Work closely with the Sales and Product teams to create industry-specific blog content
Upload and format blog and website content in CMS
Proof, edit, and QA client-facing emails, print collateral, case studies, and other marketing materials
Coordinate with marketing and design teams to illustrate articles
Create content and copy for online advertisements and listings, email, print, and more
Maintain editorial calendar and work with social team on content promotion
Assist in updating website content like product and service pages, and more
Assist in SEO tasks like research and outreach
You Have:
Bachelor’s Degree in English, Marketing, Communications, Finance, or related field
Exceptional writing skills and experience writing long-form blog content
Ability to create engaging and accurate content
Eye for detail to proofread and catch errors
Strong grammar and spelling to suggest edits when errors are found
Organizational skills to juggle calendars, deadlines, brainstorms, and more
Ability to work independently, where you are given topic and you execute start-to-finish
Ability to work collaboratively with other departments
CMS experience like WordPress and similar platforms
A crisp understanding of social network platforms
A proactive, organized, detail oriented, and quality driven personality
Bonus Points if you have:
Experience with SEO
Experience with Google Analytics
Experience with Canva or design software
Experience with Ontraport or similar tool