Job Description

About Us 

Pani is made up of a young team of highly motivated individuals who share a mutual passion for the environment.  We have created a web-based platform which enables the operators of water treatment facilities to operate their plants more efficiently saving energy, consumables, and the environment. We are excited to tackle challenging problems for the betterment of society.  Our workplace environment fosters and encourages both ingenuity and collaboration.  

About You 

We’re looking for an exceptional Content Marketing Manager to join our team. This role reports to the CMO and will be instrumental in helping our brand in all content marketing channels.  You are someone who loves a challenge and are eager to show us how you can use your skills and experience in storytelling to bring our brand to life.  


  • Own the content marketing channel – you will be the center of creating all compelling content that will drive brand awareness and demand for our suite of SaaS solutions. 
  • Plan and execute a content marketing plan that includes long-form content in trade media, social media, blog posts, trade publications, audio / video, sales collateral, etc. 
  • Reach out, interview, and form relationships with key stakeholders in the industry and media. 


  • Strong written skills – ability to create unique written content with examples to demonstrate a history of success. 
  • Content production - proficient in design / video / publication, with examples to demonstrate quality of work. 
  • A minimum of 2+ years of content creation (articles, video, images).
  • In-depth knowledge of key communications platforms including social media, trade media, newswire, etc. 
  • Understanding of key success metrics around content creation and distribution. 
  • Project management experience and impeccable organizational skills. 
  • Proven ability to juggle multiple projects in an energetic, fast-paced environment and meet deadlines. 
  • Ability to identify and manage third-party content creation partners (influencers, writers.)  

Nice to Have 

  • Experience in the water industry, ideally in water/wastewater treatment. 
  • Experience working within an industry using SaaS. 
  • A portfolio of work demonstrating prior success. 

Note: If you don’t meet all of our requirements exactly or have some gaps in your resume know that we would still love to hear from you. Use your cover letter to tell us about your unique experience - we understand that talent comes from many places and that skills are transferable. 

More Details
Employment Type: Full Time
Location: Victoria , BC , Canada
Experience Required: Entry Level
Date Published: 16 Nov 2021
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