Learning Prep School in West Newton, MA is eagerly seeking a School Marketing Manager to play a vital role in developing our brand and marketing our unique school to potential students and families. The ideal candidate has a degree in marketing or business, web development/graphic design skills, and experience working in a similar role.  Candidates with non-profit or school experience are highly encouraged to apply! This position works 32 hours per week and is fully benefits-eligible.  Partial remote work is possible, some on-site work is required.
Please visit www.learningprep.org to learn more about our unique school for students with language-based learning disabilities. We offer a competitive benefits package, great work-life balance, and a caring community of dedicated special education professionals.
Employee benefits include health, dental (100% employer-paid), vision, life insurance, and 403(b) retirement plan with match. We also offer free breakfast and lunch in our cafeteria, and discounted childcare in our on-site EEC-certified daycare/preschool program based on availability.
All applicants should submit a resume and cover letter
Direct hires only, no recruiters please
Reports to: Director of Admissions
Requirements:

• Bachelor's degree in Marketing, Business or related field
• Strong skills: MS Office (Word, Excel, Outlook, PowerPoint), Acrobat
• Experience with Google Analytics
• Nonprofit or school marketing experience highly preferred

Additional Qualifications:

• Demonstrated success in developing/implementing integrated marketing strategies
• Web development and graphic design skills
• Experience with marketing automation tools
• Ability to analyze activity, results and trends to provide insight and recommendations
• Proven track record of excellent communication skills with all stakeholders: staff, students, board and other external agencies and professionals.
• Ability to work quickly, accurately, and flexibly with strong organizational, prioritization, and time management skills
• Energetic individual with a positive approach to opportunities and challenges.

JOB DESCRIPTION :
The Recruiting Marketing Manager is responsible for creating, deploying, tracking, and measuring integrated strategies to position Learning Prep School in the current marketplace, as well as collaborating often with both the Director of Admissions and the Director of Development on projects and messaging intended to develop the school’s brand.
Responsibilities include:

• Develop and implement a comprehensive, strategic marketing strategy to support the school’s growth
• Collaborate with executive leadership to develop and implement strategies to ensure effective annual student enrollment and outreach efforts with current and prospective families
• Strategize in communicating the differentiating aspects of LPS compared to other competing schools
• Partner with key constituencies to refine and market Learning Prep’s brand and value proposition
• Manage all digital marketing activities, including social media strategy, Google Analytics, SEO, CMS, email campaigns
• Create and execute engaging content for social media platforms such as Facebook, Instagram, LinkedIn, Twitter &/or YouTube.
• Develop and maintain the content for the School’s website. Identify and champion opportunities for enhancement
• Communications
• Write and design marketing materials for admissions and fundraising including social media, photos and video
• Pursue media opportunities, including TV, radio, online and print
• Manage branded collateral including stationary, business cards
• Maintain an updated photo library of students, staffs and events for general school use
• Attend school events as required

Job Type: Part-time
Pay: Up to $48,000.00 per year
Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 32 hours a week
• Flexible Schedule

COVID-19 considerations:
We follow a detailed, rigorous safety plan to protect our community from COVID-19. This plan includes masking, physical distancing, a regular cleaning schedule, and other appropriate measures recommended by DESE and the CDC.