Job Description
MARKETING MANAGER — GRAPEVINE MEDIA & GREEN MEDIA
MISSION
Own the marketing system that turns Green Media's barter model and Grapevine's campaign work into trust, proof and demand. Make both businesses easier to understand, easier to believe, and easier to choose — measured by how fast prospects gain confidence, not by posting volume.
This is the founding hire of a new Marketing department, covering both Grapevine Media and Green Media, two affiliated businesses sharing people, offices and systems. As results against the outcomes below hit agreed thresholds, the role grows to include a Green Media Marketing Assistant and a Grapevine Marketing Assistant, with this person leading the function.
OUTCOMES
1. Accelerate trust — Shorten the time prospects take to understand and trust media barter, through clear explanations, credible proof, commercial results and social-impact evidence.
2. Proof within 7 days — Produce at least one reusable proof asset within seven calendar days of every eligible campaign reaching its agreed proof trigger.
3. Systematic Grapevine coverage — Run Grapevine content from a dependable campaign-to-content system so every eligible activation is captured, approved and published, not handled ad hoc.
4. A searchable proof library — Build and maintain a structured library of case studies, imagery, results and testimonials that Sales can use without asking Marketing to recreate anything.
5. Sales-ready collateral — Own and keep current the master sales presentation decks and proposal templates for both brands.
6. 90-day stabilisation — By day 90: messaging framework live, 100% proof-asset and Grapevine-coverage service levels met, proof library built, decks current, and Sales actively using the new material.
7. Recommend the next hire — By day 90, recommend the next hire (Marketing Assistant, Green Media or Grapevine) and how the function should scale.
COMPETENCIES
- Owns outcomes without daily direction — sets the operating rhythm, prioritises, chases dependencies, and brings recommendations rather than waiting for a task list.
- Makes a complex or unfamiliar proposition easy to understand and trust.
- Hands-on: can write, design, shoot and edit content directly, or brief it precisely when not doing it personally.
- Comfortable with measurement and reporting, and turns insight into a clear next action.
- Balances brand quality with pace — knows when a good proof asset beats a perfect, late one.
- Builds repeatable workflows across Sales, Operations, Creative and client-facing teams.
THE ROLE IN PRACTICE
Employer: Green Media (Pty) Ltd. This role covers marketing for both Green Media and Grapevine Media, an affiliated business sharing offices, systems and some staff.
Reports to: General Manager (Sam)
Location: Hybrid — four days remote, one day in office at 73 Bowling Avenue, Morningside Manor,
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