Job Responsibilities
Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
Regularly produce various content types, including email, social media posts, blogs and white papers
Actively manage and promote our blog, and pitch articles to relevant third-party platforms
Edit content produced by other members of the team
Analyze content marketing metrics and makes changes as needed
Collaborate with other departments to create innovative content ideas
Skills Required
Bachelor’s degree in English, Journalism or related field
Knowledge of digital marketing tactics, including SEO, email marketing and web analytics
Excellent writing skills, as well as the ability to communicate and collaborate effectively
The ability to consistently meet tight deadlines
Experience using WordPress, Weebly, and/or Joomla! preferred