• Create Weekly, monthly and Annual content marketing plan, aligned with SEO and social media team.
• Track down weekly KPI’s for proper management.
• Collaborate with Business, Content and Analytics to make digital marketing strategies and create content that will increase visibility and help increasing traffic & engagement.
• Build a mechanism to be the first publishing.
• Transform ideas and outlines into meaningful written and visual assets.
• Measure and optimize content performance.
• Repurpose existing content for new audiences or channels.
• Manage contract writers or other creatives.
• Grow our social channels through unique, content-driven campaigns.
• Work with SEO team to build a proper monthly and quarterly plan.
• Continuously work to develop a deep understanding of our audience
• Own Top Rankers relationships with key media and influencers, driving positive coverage
• Act as a point of contact & Build our external PR agency, pushing them beyond the status quo and holding them accountable to aggressive targets
• Become a Top Rankers subject matter expert and passionate storyteller.
• The ability to set and juggle priorities to focus on the mission-critical issues
• An independent working style must be self-driven, resourceful, and capable
• Extraordinary written and verbal communication skills.
• Previous experience in a similar role.
• Minimum 3 years as Team Manager/Lead
• Proven leader who has a demonstrated track record of managing and documentation/content team and on-time delivery of projects.
• Leadership/project management skills, with the ability to lead cross-functional discussions and to effectively scope and deliver projects under tight deadlines.
• Demonstrated ability to use hard data and metrics to back up assumptions and evaluate outcomes.
• Experience working in an Agile content development environment.
• Passionate about data, discovering new trends, and driving actions through insights.
• Experience in a multi-language publishing environment.
• Bachelor's degree in English, communications, or related field